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Amazon FBA & Daraz Selling Guide

Find products, source smartly and build a profitable store on Amazon and Daraz — with real numbers.

4.5(5,340 ratings) 29,880 learners

Created by Omer Farooq

  • Updated June 2026
  • Urdu + English
  • Beginner
  • 27 hours · 172 lectures
  • Certificate included
PKR 2,999PKR 3,49914% off

14% off ends in-- d -- h

30-day money-back guarantee · Secure card payment via Safepay

This course includes

  • 27 hours on-demand video
  • 10 articles & notes
  • 14 downloadable resources
  • 2 quizzes & assignments
  • Access on mobile, laptop and TV
  • Full lifetime access
  • Certificate of completion

What you’ll learn

  • Understand the economics of Amazon FBA and Daraz, including every fee
  • Research products using data, not guesswork
  • Source from local manufacturers and international suppliers safely
  • Create listings with photos and copy that convert
  • Run PPC and Daraz campaigns on a controlled budget
  • Manage cash flow, inventory and taxes for an online store

Course content

5 sections · 172 lectures · 27h total length

4 lessons · 50 min

  • 11:20
  • 16:40
  • Profit calculator walkthrough18:15
  • Profit calculator template04:00

4 lessons · 1h 15m

  • Finding demand with data21:30
  • Evaluating competition and reviews17:45
  • Sourcing from Pakistani manufacturers19:20
  • Samples, inspection and shipping16:10

4 lessons · 1h 29m

  • Seller Center setup and verification14:35
  • Listings and product photography18:50
  • Daraz campaigns and mega sales15:25
  • Assignment: Launch a test listing40:00

4 lessons · 1h 9m

  • Account setup from Pakistan17:10
  • Listing optimisation and A+ content20:40
  • PPC campaigns that don't burn cash23:15
  • Quiz: FBA operations08:00

3 lessons · 48 min

  • Inventory planning and cash flow18:30
  • Payments, banking and taxes16:05
  • Building a brand beyond one product13:40

Section outlines list the key lessons (5h 31m shown). The full syllabus of 172 lectures unlocks on enrolment.

Requirements

  • Basic computer skills
  • Some starting capital for inventory (the course explains realistic amounts)
  • Patience — this is a business, not a get-rich-quick scheme

Description

E-commerce courses in Pakistan are full of screenshots of huge sales and very little honesty about costs. Omer is a chartered accountant who built a home-goods brand on Amazon and Daraz, and he teaches with spreadsheets: landed cost, fees, returns, ad spend and the real margin left at the end.

The course covers both marketplaces side by side, so you can start locally on Daraz with low risk and expand to Amazon when your numbers make sense. It includes product research templates, supplier checklists and a cash-flow model you can reuse.

Who this course is for

  • Complete beginners who want a structured, step-by-step start in Amazon FBA
  • Founders and side-hustlers selling online in Pakistan or abroad
  • Learners who prefer clear explanations in Urdu, with technical terms kept in English
  • Anyone who wants a verifiable certificate to add to their CV or LinkedIn profile

Your instructor

Omer Farooq

Chartered Accountant & E-commerce Entrepreneur

Rating
4.6
Learners
67.9k
Courses
2

Omer qualified as a chartered accountant, spent six years in audit and advisory, then built a home-goods brand selling on Amazon and Daraz. He has invested on the PSX for over a decade and is strongly against get-rich-quick tips. He teaches money and business with spreadsheets, not hype.

Personal FinancePSX InvestingAmazon FBADaraz SellingTaxation

More from Omer Farooq

Learner reviews

4.5

Course rating · 5.3k ratings

Breakdown of 4 written reviews.

Most recent reviews

Kamran Akhtar

Daraz seller, Lahore

Verified learner

The most honest e-commerce course I have taken. The profit calculator made me drop two products that would have lost money.

Helpful?

Shazia Perveen

Home-based seller, Gujranwala

Verified learner

Daraz section is excellent. Amazon part needs a bigger budget than I have right now, but I understand the path.

Helpful?

Muhammad Ali

University student, Islamabad

Verified learner

Omer bhai doesn't sell dreams. He shows numbers. Respect.

Helpful?

Sajid Hussain

Shopkeeper, Sargodha

Verified learner

Useful but some parts are fast for someone who is not comfortable with spreadsheets.

Helpful?

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